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Top 5 Banking Customer Experience Trends in 2022

by Mkgt team | February 01, 2022

 If 2020 and 2021 taught us something key is that banks need to keep working to meet the ever-increasing expectations of their customers.  Let's analyze the top 5 banking customer experience trends for 2022.

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Topics: customer experience, next generation customer interaction, innovation, new trends, cxtrends, ocx, banking customer experience, banking trends

Top 5 Customer Experience Trends for 2022

by Mkgt team | January 10, 2022

2022 will be the year of further digitalization as customers are now used to online or phygital experiences! They have no interest in going back to how it used to be and Customer Experience still will be the differentiating factor when it comes to satisfaction,  loyalty and sales. So let's analyze the 5 trends for 2022!

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Topics: customer experience, multichannel customer engagement, customer service trends, next generation customer interaction, innovation, new trends, customer experience improvement

Be there for your Customers, at the right time and place

by Mkgt team | March 12, 2020

The surge in online purchases and tools such as videocall platforms, as well as applications useful for carrying out many of the services or work activities online, are demonstrating in these days that new technologies are an important key and an unexpressed way with enormous potential.

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Topics: customer service, next generation customer interaction

Exceeds Millennials Expectations in Customer Experience

by Mkgt team | December 10, 2019

It’s no longer a luxury to be able to communicate with Millennials, it’s a necessity.  Considering that Millennials are those born from 1982 onwards, we have reached the point in which a large part of that generation is working, earning money, spending and banking it. So, It’s no surprise that organisations are investing large sums in catering to this age group when generating value on Social Media for their companies, all necessary means of acquiring new customers from this growing generation.

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Topics: customer service, social media, next generation customer interaction, messaging, millennials

Top 6 Customer Experience Trends for 2020

by Mkgt team | November 26, 2019

2020 is foreseen as a year where businesses will show the biggest interest in tools, technologies and services to take care of their Customers.
In a world where doing Customer service right it's increasingly easier, a good Customer service experience might not be a differentiator. Customers require value.

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Topics: next generation customer interaction, innovation, new trends

Is Digital Self-Service The Future of Banking?

by Mkgt team | October 01, 2019

In recent years, evidence points to a new rise in self-service trends that range from food ordering to Customer support and financial operations. These trends don't show any sign of slowing down and there is no use in fighting change. So, what can we do? The answer may just be in integrated Customer support platforms.

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Topics: customer service, mobile banking, traffic analysis, next generation customer interaction, self-service, digital banking, new trends

How to Handle Your Insurance Policy in The Time of a Subway Trip

by Mktg team | September 17, 2019

We are fortunate enough to be part of an age that thrives on technology, in particular, those related to the internet. Thanks to our ever-advancing technological prowess, even the most complex and demanding tasks can be done in no time at all. Whether it be figuring out our insurance policy, setting up our online banking or just carrying out everyday activities, nothing is impossible anymore! So, let’s focus on how we can carry out these actions quickly and easily with minimum disruption.

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Topics: online customer service, mobile banking, next generation customer interaction, insurance, digital banking, remote assistance

The 5 Golden Rules for a Successful ChatBot

by Mktg team | September 03, 2019

When it comes to setting up any sort of digital project, there will probably be some difficulties on the way. This is also true when attempting to implement a successful ChatBot project. You are about to discover the five must-follow rules that you should put to the test.

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Topics: chatbot, next generation customer interaction

Best Practices to Customer Service via Live Chat and Messaging

by Mktg team | July 30, 2019

According to a recent study, Live Chat has a 73% satisfaction rate as a way for customers to interact with businesses. Text-based channels allow for faster response times, are more scalable than phone support, and in most cases, lead to happy customers.

Read and discover the main aspects you need to know before implementing live chat on your website.

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Topics: customer service, live chat, next generation customer interaction, messaging, millennials, ominichannel

Future Innovation Trends in Banking

by Mkgt team | July 02, 2019

Topics such as artificial intelligence and digital banking were under focus in the weeks surrounding IBM Think Summit event, held the last 26th of June here in Milan. Industry leaders and vanguard entrepreneurs made the best of it with talks and interviews, and, of course, Chatbots and integrated customer support software were on the front lines once again.

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Topics: online banking, customer service, online customer engagement, mobile banking, virtual agent, next generation customer interaction, insurance, integration, messaging, chatbots

How to Use the Vivocha Video Solution for Customer Interaction

by Mktg team | May 21, 2019

The future of real-time communication is already here: add a video support system to your website and mobile app, provide the most personal and meaningful communication channel and integrate the human touch to the interactions with your customers!

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Topics: customer service, video chat, vivocha features, call center, next generation customer interaction, video remote support

When Customers Need Help, the Digital Remote Advisor Comes In!

by Mkgt team | April 23, 2019

Digital remote advisors are spreading fast in the Customer Care business and offer remote high-quality support that is changing the Customer support system. This technology allows Customers to be supported in their purchase experience, in the same way, they would be in physical stores.

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Topics: customer experience, customer service, digital remote advisor, next generation customer interaction, remote assistance, video remote support

Tired of Being Put on Hold? Get an Online Appointment Scheduler!

by Mktg team | April 09, 2019

People live their lives in a hurry and expect services to be always available, ready to be used whenever they need. Online appointment scheduler is the solution to this problem because it allows people scheduling an appointment with the contact center at the time they prefer, avoiding customers to wait hours on the phone waiting for a voice to answer. 

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Topics: customer service, online appointment scheduler, next generation customer interaction

What Do Customers Expect from Proactive Digital Assistance?

by Mkgt team | March 26, 2019

 

Customers today are far more demanding than the past and their expectation towards companies have increased a lot. Proactive digital assistance is a good solution to satisfy these expectation; if it is done in the right manner, it offers to customers the help they need when they need it, or even before!

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Topics: customer experience, customer service, customer service trends, next generation proactive support, proactive assistance, next generation customer interaction

Engagement Tips for Digital Customer Support

by Mktg team | March 12, 2019

Today every company has a customer service department, and it is fundamental for customers' satisfaction and loyalty. It is really important to get in contact with visitors in the best possible manner; the success of a sale can depend on customer engagement.

In this post, you will discover some important tips to engage your visitors for digital support.

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Topics: customer experience, customer service, next generation customer interaction

How ChatBots and Real Agents Can Cooperate to Deliver the Best CX

by Mktg team | February 26, 2019

Companies are constantly looking for a way to improve and evolve, in order to offer their customers the best possible service. In this digital age, real agents and ChatBots are necessities when attempting to provide amazing customer service; so let’s look at how they can cooperate to give an unforgettable Customer Experience.

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Topics: customer experience, call center agent, chatbot, virtual agent, next generation customer interaction

Every Customer's Journey Starts Online

by Mkgt team | January 15, 2019

We are living in a digital era, and in particular, we are in a phase when the most important aspect for companies is creating value and reliability for customers. This change of focus has therefore started to reshape the digital service strategies.

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Topics: customer experience, customer service, next generation customer interaction