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Blog

Best Practices to Customer Service via Live Chat and Messaging

by Mktg team | July 30, 2019

According to a recent study, Live Chat has a 73% satisfaction rate as a way for customers to interact with businesses. Text-based channels allow for faster response times, are more scalable than phone support, and in most cases, lead to happy customers.

Read and discover the main aspects you need to know before implementing live chat on your website.

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Topics: customer service, live chat, next generation customer interaction, messaging, millennials, ominichannel

SMS and Social Media: the Favourite Channels to Attract Millennials

by Michele Albertini | June 21, 2017

It’s inevitable. Millennials will have the biggest financial influence in the next few decades and today, we are already beginning to feel their increasing purchasing power. 

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Topics: live chat, mobile interactions, millennials and banking, social media

Not only Live Chat; Choose Omnichannel Customer Service

by Gianluca Ferranti | May 18, 2017

If you are one of the banks that already adopted chat functionalities for your website, then that’s a good start. However, if you want to be able to cover the entire spectrum of channels where your online banking customers are, then read on!

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Topics: live chat, multichannel customer engagement, banking customer service

Multichannel Customer Service – CallBack – Chat – VoIP

by Mktg team | February 16, 2012

According to a 2011 Forrester Consulting research, phone is still the preferred communication channel for Customer support. 79% of those surveyed declared to prefer a “voice conversation” considering it more efficient and fast than other channels.

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Topics: Blog, live chat, multichannel communications