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Blog

Improving Customer Experience in E-Commerce

by Mkgt team | May 14, 2020

Investing in actions to improve the consumer's shopping experience is essential for e-commerce not to be left behind. Consumers are increasingly buying online, and, with this demand, new eCommerce are appearing, and stores are moving digital.

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Topics: online customer engagement, next generation proactive support, ecommerce, best practices

What Do Customers Expect from Proactive Digital Assistance?

by Mkgt team | March 26, 2019

 

Customers today are far more demanding than the past and their expectation towards companies have increased a lot. Proactive digital assistance is a good solution to satisfy these expectation; if it is done in the right manner, it offers to customers the help they need when they need it, or even before!

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Topics: customer experience, customer service, customer service trends, next generation proactive support, proactive assistance, next generation customer interaction

From Traditional Customer Service to Next Generation Proactive Support

by Gianluca Ferranti | September 21, 2017

Technology has allowed many industries to revolutionize. Even in the business process outsourcing industry, particularly in the call centers sector, there’s been a lot of new developments.

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Topics: customer service, next generation proactive support